Thinking Time Is Work Time

In a world of rush jobs and busy work, taking time to think can be crucial to your business.

Agatha Christie had more insight into the human condition than most psychotherapists. When she wrote the character of Hercule Poirot, the man who uses not brawn, but his “little grey cells” to solve crimes, she created an archetype we’ll continue to admire for generations. Monsieur Poirot makes frequent reference to his brain as his greatest […]

A Primer on ISBN Codes, Bar Codes, and UPC Codes

ISBN image

(This article has been updated. Original publication date was March 17, 2008, under the title “The Difference Between an ISBN, Bar Code, and UPC Code”. Updated October 14, 2015.) An ISBN number stands for International Standard Book Number, and when you are assigned one for your book product, each number is totally unique. A modern […]

5 Ways To Market Your Kindle eBook Off Amazon

5 Ways to Market Your eBook Off Amazon

While there may be 100 ways to market your Kindle eBook off Amazon, here are my 5 faves. 1. Put a “buy now” link on your website or blog. Using Amazon’s Associates program, you can link to any item in the Amazon catalogue and make a commission when people buy. Using it on your own […]

Copyright and Quoting Others

A number of years ago, I worked with a client who was quoting others for inspiration in her book, and as a matter of professionalism, we investigated what the legal impact of this might be. Here’s a brief summary of what was discovered on our trip down Copyright Alley. Now, let me pause here for […]

Social Media For eBook Authors, The 5-Second Version

Social media for eBook Authors? BIG topic! Here’s one small way to think about it. We all know that social media for eBook Authors is super important, and is great for general “buzz” about your eBook. But the best part about social media is that it’s easily measurable, and sales types love things that are […]